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PYT Audio on BFM Business and RMC Story
We were present this Thursday 3rd September 2020 in the programme ” Good Morning Business “ broadcasted on BFM Business and RMC STORY. Lorraine Goumot and Christophe Jakubyszyn talked about our company in their column ” La pépite “ during a 5 minutes interview. Covid oblige, we conducted this interview by videoconference. We were able to talk about our solutions and our development.
BFM Business and Good Morning Business
History
BFM Business was founded in 1992 under the name “BFM”. Originally a radio station, BFM also became a television channel in November 2010, changing its name to “BFM Business” on this occasion.
Topic and audience
Canal 23 of the French TNT and historical channel of the entrepreneurship theme, BFM Business received us in its programme “Good Morning Business” which takes place every day from 6am to 9am. The aim of this programme is to analyse and decipher economic, financial and international news. In order to do so, the channel receives innovative entrepreneurs and leading economic players (CAC 40 bosses in particular). Leader in this sector, its slogan “France has everything to succeed” illustrates the channel’s desire to highlight this news and to propose solutions to current problems. In addition, the channel allows viewers to follow the activity of the financial markets live. With nearly 500,000 listeners a day, “Good Morning Business” is a benchmark programme for decision-makers and economic managers. The programme is presented by 3 personalities recognised in the media world:
- Christophe Jakubyszyn: former head of news at TF1
- Lorraine Goumot: ex-journalist at France 3
- Sandra Gandouin: specialised in sports (France TV, Infosport, CAP 24 and RMC) before deciphering the economic news on BFM
